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CUSTOM
YACHTS
Of
course there is no such thing as the perfect yacht, but custom yacht
building is the closest you can get to nirvana.
Baltic
Yachts have, since the start of the company in 1973, been building
Custom Yachts ranging in sizes from 38ft to 152ft L.O.A. Custom
Yachts were in the beginning a fairly small part of our business,
but nevertheless an important part of the company's development,
growth and future. The Custom Division has not only been
small addition to the business but more importantly, it has increased
the company's technical knowledge and the possibilities to develop
new methods and work with new materials in a way that would not
have been possible with only the standard model production.
The
Custom Yachts also gave us the possibility to work together more
closely and personally with the owners, designers, consultants,
etc. that we perhaps otherwise would not have worked with, hence
providing us with additional input and challenges. In other words,
the Custom Division has been a main factor in the technical development
process of our company.
Lately
the custom side of the business has increased and has now become
the major part of our turnover.
For
some boat yards, the demand for ultimate performance would be too
daunting to even contemplate, but Baltic Yachts does not like to
run away from a challenge. We have always tried to remain very flexible
and keep an open mind when considering the process of building a
boat to an owner's own specification and the same could also be
said with our semi-custom yachts.
With
the pure Custom Yacht business, the owner naturally becomes the
influential factor in how the boat is built and designed. The builder
tends to have his own idea's of how a boat should be, and so does
the owner. But this does not create a problem for us, because the
type of owner that is attracted to Baltic is already fairly close
to the Baltic philosophy of boat building anyway. Our owners are
very experienced and knowledgeable sailors, and also very performance-minded.
Of course, we wouldn't pretend that all customers want an ultra-lightweight
boat, but having said that, it is also within our capability to
build a heavier yacht if that is what the client prefers. We do,
after all, pride ourselves on being completely flexible and open
minded with all our customers, and every aspect of a project is
always open for discussion.
In
no way do we believe that the majority of the market is looking
for that personalized Custom Yacht. The majority of sailors today
are already well served by the non-Custom Yachts out there. But
there is always that certain individual person who would like to
create something of their own, something different from everything
else. You can see this in many walks of life, whether you're talking
about houses, cars or boats. They see these things almost as an
extension of themselves. Today our owners tend to have a high degree
of individualism, and that is perhaps why they also tend to be successful
in their business lives. This in turn reflects of how choices in
their lives are more open to them, this what we want to offer them,
choice!
Of
course this also means they have the financial capacity to build
a Custom Yacht, which no one could pretend is a cheap undertaking!
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